Attract and emotionally engage your audience to deepen connections and increase brand loyalty and turn prospects into loyal customers
Social Media interactions matter more than you might imagine!
Being present on social media is very important, but choosing the right networks where you can reach your customers is the key. Your SMM should be in line with the rest of your marketing effort. And when executed correctly, it leads to increased brand awareness, it starts conversations, instigates actions, strengthens relationships, converts prospects and retains customers by informing, entertaining, and careful listening.
We can help businesses create the perfect social media campaigns and harness the power of the following social networks:
Our approach to how to develop social media strategy
A carefully crafted SMM strategy is a roadmap for building awareness and engagement on your selected social media channels. We create a customized strategy for each client. Based on their business goals and objectives, we select the target audience and identify the best social networks to use to reach the ideal customers. Next, we determine a specific action-plan that includes owned, earned and paid media, most beneficial to their business goals and objectives.
Content Planning, Development and Distribution
SMM content for all social media campaigns should be tailored according to the target audience’s needs in a style that matches the chosen social networks. But even more importantly, it should be posted in the right way and at the right time so that companies can reach their ideal customers. We make sure the content we create for our clients is original and with high-quality. It reflects their brand identity, informs, entertains, and makes a lasting impression on their fans and followers.
Success in SMM is more than an increased number of Facebook page likes, or Twitter followers. Getting results requires careful and dedicated work on nurturing the audience in order to make it stronger, larger and more engaged with your brand. That is why our social media managers have a deeper understanding of our clients’ businesses and become their brand ambassadors across the social channels where our clients can best connect with their target audience.
One essential but often overlooked part of a successful social media engagement strategy is social advertising. Whether you use content amplification, or create ad campaigns, it requires a deep understanding of the business, precise targeting and an ability to respond fast and adjust the campaigns as they happen. When creating social media advertising strategies for our clients, we make sure they help them achieve their goals, and are friendly to their budget.
Social Media Audit and Optimization
Sometimes, all it takes to improve your social media results and make your presence noted is a change of perspective. First, our social-specialists get to know our clients’ business goals and objectives and only then review and analyze the current state of their social media presence. Next, we offer data-driven optimization advice and provide a tailor-made action plans that will point them in the right direction and upgrade their social media results.